̊.Darcy Rim ̊.

née NathansonDesign LeadInfo


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Memory Mart Studio
2026- Present
Independent Brand Designer

Through Memory Mart Studio, I partner with companies and teams to build thoughtful, scalable brand systems. My work spans brand identity, visual systems, campaigns, and design systems across product and marketing. I collaborate closely with founders, marketing teams, and product leaders to translate brand strategy into clear, flexible visual systems that grow with the company.

Maven Clinic
2024 - Present
Brand Designer III

At Maven Clinic, I lead visual brand development across product, lifecycle, and marketing initiatives for a global healthcare platform. I concept and launch scalable illustration and icon systems that support multiple product verticals while partnering closely with Product, Marketing, and Leadership to evolve the brand across digital and experiential touchpoints. I contribute to major brand refresh initiatives, including expanded color systems and light-driven visual direction, and drive system-level decisions that influence the long-term evolution of the brand. During periods of team transition, I have helped maintain brand continuity and creative velocity across the organization.


Tinder
2022 - 2024
Global Brand Designer

As part of the Global Brand Studio at Tinder, I contributed to the evolution of the platform’s global brand identity. I developed multi-channel campaigns spanning in-app, CRM, social, experiential, and global toolkits, helping translate strategic initiatives into cohesive visual storytelling. My work focused on building scalable creative systems that could be adopted across international markets while supporting one of the world’s most recognized consumer technology brands.


Span Studio
2021 - 2022
Studio Designer

At Span Studio, I collaborated with studio partners to deliver identity systems and brand campaigns across architecture, cannabis, aviation, and real estate sectors. My work included logo design, editorial layouts, AR activations, and digital advertising concepts. I maintained direct client relationships and served as an ongoing design partner across engagements, supporting multidisciplinary projects from concept through execution.


Bluecrew
2020-2021
Senior Brand Designer

As Senior Brand Designer at Bluecrew, I expanded and evolved the company’s visual identity across digital and physical touchpoints. I developed pattern systems, custom illustration, and motion assets to strengthen brand distinctiveness, and produced branded merchandise and experiential assets supporting national programs. I worked cross-functionally with Product, Marketing, and Strategy to ensure brand alignment across channels.

Compass
2018 - 2020
Studio Designer

At Compass, I created identity systems for new real estate agents, including monograms, stationery, listing presentations, patterns, and social assets. I contributed to national signage updates and brand refinement initiatives, and served on the Diversity Council, participating in policy discussions and internal brand development. I also produced quarterly marketing illustrations and digital campaigns.


McGarryBowen
2018
Studio Designer
At McGarryBowen, I developed campaign concepts and design systems across multiple consumer brands including Disney Parks, Hershey’s, Hidden Valley Ranch, and Burt’s Bees. I created social and print campaigns, contributed to licensed property concept work, and supported special edition packaging prototypes for Disney Holiday gifting.


FCB Chicago
2016-2018
Studio Designer + Art Director

At FCB Chicago, I served in both design and art direction roles, contributing to rebrand initiatives for Lime-A-Rita and Lime-A-Rita Splash. I designed the award-winning Boeing Centennial poster recognized by Cannes Lions and the Art Director’s Club, and created integrated campaigns across digital, print, and out-of-home for brands including Coca-Cola, Kroger, and Michelob.


About

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(  ̳• · • ̳)
/    づ♡

Savannah College of Design
B.F.A. in Graphic Design
2012 - 2016

Located in Los Angeles
Open to new opportunities

Hi! I’m Darcy, a brand and visual designer specializing in scalable visual systems for high-growth tech and consumer brands. I create cohesive brand ecosystems that connect product, marketing, and digital experiences with clarity and intention.

I also run Memory Mart, my independent design studio where I explore brand worlds, printed objects, and custom creative work for clients and collaborators.


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darcy@memorymartstudio.com

PRSA Silver Anvil Award
Copi, Silver Anvil Award for Excellence, 2023


Shorty Awards
Copi, 2023

Anthem Awards
Copi, Sustainabilty, Environment and Climate For Profit Campaign Awareness, 2023

Chicago Zine Fest
Yobibyte Zine, 2019

Oakland Print Fair
Yobibyte Zine, 2018

Shutterstock Pixels of Fury

Chicago, 1st Place, 2018

ADC Awards
Boeing Flypaper, Bronze Cube in Advertising, 2017

The One Show
Boeing Flypaper, Print & Outdoor, 2017

Cannes Lion
Boeing Flypaper, Silver Campaign in Outdoor Advertising, 2016

Cannes Lion
Boeing Flypaper, Bronze in Communication, 2016

Lurzer’s Archive
Boeing Flypaper, Published in Volume 6 Issue, 2016

© 2026 Darcy Rim